What we all need most – is often what we figure out last. Learn to “sell yourself” better is the secret trick.

This is Dr. Lew’s first ever webinar on the subject of a personal brand. This “must participate” session will be directed at getting you started on building your own brand. With the way the “internet marketplace” and “social media” methods of marketing are growing so fast — you just cannot be left behind.

We all think it is how great our artwork is “made” but the most successful people discover that what sells is – YOU.  And have a “good personal brand” is the secret to success. There will be several continuing sessions that will add onto this first Stage – but it will be almost impossible to “catch up” —- so jump in now — and let’s learn to swim together.

WHO ARE YOU – AND WHAT ARE YOU TRADING WITH THE WORLD?

Only $20 to Participate.

Please contact Dr. Lew at hobbydoctor@gmail.com to arrange payment.

Sun, Apr 11, 2010 6:00 PM – 8:00 PM MDT

Mon, Apr 12, 2010 6:00 PM – 8:00 PM MDT

Once registered you will receive an email confirming your registration with information you need to join the Webinar.

Only $20 to participate.

Please contact Dr. Lew at hobbydoctor@gmail.com to arrange payment.

PC-based attendees

Required: Windows® 7, Vista, XP, 2003 Server or 2000

Macintosh®-based attendees

Required: Mac OS® X 10.4.11 (Tiger®) or newer

A. THE THEORY OF THE MARKETPLACE AND WHY A PERSONAL BRAND WORKS SO WELL.

B – THE REAL VALUE — THE REAL PRODUCT

C. WHAT SHOULD YOUR PERSONAL BRAND BE?

D – THE FOUR PARTS OF LEARNING TO USE A PERSONAL BRAND

E – FLESHING OUT YOUR OWN BRAND

F – TACTICS TO HELP YOU FINDING THE BEST YOU

G – GETTING BEYOND A JACK OF ALL TRADES

H – PROCESS BEFORE PERFECTION

I – STARTING YOUR OWN FIRE IN THE MARKETPLACE

PAY ATTENTION

ONE OF THE MOST TRAGIC THINGS I KNOW ABOUT HUMAN NATURE

IS THAT ALL OF US TEND TO PUT OFF LIVING.   WE ARE ALL DREAMING OF SOME MAGICAL GARDEN JUST OVER THE HORIZON – INSTEAD OF ENJOYING MORE THE ROSE RIGHT OUTSIDE OUR WINDOWS TODAY.

DALE CARNEGIE

My WEBSHOW this week is almost finished and I was surfing through the web to find a find a great “quote” that might be “on the mark” to help me put a cap on this weeks show, I was not expecting the “one that hit me so hard.  You all know that I am a passionate “dreamer” — but what you may not know is that for the last six months there has been a “new Lew” growing.  And the thing that has been so satisfying *while I am trying to take care of my aging mother has been the time when I get to “take care of her flowers” and yard.  I am not the bet rose grower yet – but I think there is hope for me.  I bought a beauty

over at the store and put it right were I get to see it every day.

And I must admit – I know why most of the flower nuts in this world are “rose nuts.”  But there is a catch that I have found to being clear crazy about roses

WHAT THE WORLD NEEDS IS A NEW ATTITUDE

Marketing your artwork is without a doubt one of the great challenges in life and living.  And “if” is the “x” factor here.  IF WHAT?  What if artists bothered to learn how the marketplace actually “works.”  Oh, my gosh – what a concept.

If you bother to learn how the TRADING (BUSINESS) GAME WORKS it has a signficantly higher chance of working – than not.

I am constantly amazed that artistically inclined people dream of “…making some money” with their talents and gifts and they deeply and passionately love producing the “works.”  But when it comes to going after the marketplace – they not only don’t know much about how it works – the worst part is – they don’t make an ounce of effort to go after some skill in this world.  NOT AN OUNCE.

Most artists could honestly tell a “wannabee artist type” that if any newbie wants to become a great at artist – that they are going to have to first learn to “draw” — drawing is the foundation of all art.  And to be successful at art, you will need to “…practice, practice and practice.”  WELL SAID I MIGHT ADD.  You can read this idea in the written works of every great master of art – for the last five thousand years.  SAID WELL I MIGHT ADD.

So… why isn’t it just as true (if your goal is to be paid well for your art) that you must get the foundation of business down.  And it will probably take “…practice – practice and practice.” WELL SAID I MIGHT ADD.

And yet the most common thread in the entire “educational process” for art and artists development is…

YOU CANNOT BE BOTH GREAT AT ART AND GREAT AT BUSINESS

YOU MUST BE SOMEONE TO SELL YOU TO THE WORLD

And that is the mantra that all “educated” artists swallow.  What a shame, and is it not the reason there are so many “…straving artists?”

So… the missing ingredient in artistic success is a reasonable degree of skill with the principles of business and enough understanding to at least make a modest income.  Mastery of both the “SKILL IT TAKES TO PRODUCE GREAT ARTWORK” — and gradually acquiring the SKILL OF WHAT IT TAKES TO SUCCEED IN BUSINESS — are both required.

AND THEY ARE BOTH DO-ABLE – VERY DO-ABLE.  AND I MIGHT ADD – WELL SAID

COME SIT IN ON MY WEEKLY WEBINAR ON THE BUSINESS OF ART

DR LEW-LIVE – REGISTER AT THE BOTTOM OF MY BLOG

It is free – fun – interesting and informative

If after 52 sessions with me (invest an hour a week for a year) if the business of art isn’t rubbing off of you, I will refund your money – k?  Come join the round table of our ARTISTIC MASTERS ASSOCIATION and the INSPIRATION & ENCOURAGEMENT NETWORK  We are helping each other climb the MOUNTAIN OF SUCCESS.  Come see what all the fuss is about.  How about a $15,000 carving hobby – turned into a business – like DARWIN DOWER – one of my greatest examples.

Helping artists learn the “business side” of art in the marketplace is now the MAJOR CRUSADE for the rest of my life.   Art is the most valuable product in the world and it is a crying shame that most talented people can’t even make a basic living with the love of their life.  Me (and my circle) are going to change that problem – it is war and I am declaring it on everyone who thinks that “…the staring artist” is an okay problem in this world – k?  WELL SAID – I THINK

Dr. Lew

Firestarter & Conjurer